2 Responses to “Pod2mob Profitting From Your Work?”

1. Fresh Podcasts Says:
   March 28th, 2006 at 4:49 pm

   Pod2mob profitting from your work?…

   [Source: Doug Dobbins Dot Com] quoted: As discussed in today’s Daily Source Code, a new company called pod2mob is inserting advertising in their mobile streams of podcasts, all podcasts, without the owner’s consent. Like Curry, I’m hopin…

2. Chris Lang Says:
   March 29th, 2006 at 1:56 pm

   Thanks for your interest in Pod2Mobile and our new advertising solution for the podcast industry. We only just announced it on Monday and already there’s been some tremendous buzz, which has lead to some confusion and misinformation, so we wanted to take this opportunity to clear the air and ask for your help.

   Pod2Mobile was the first company to extend podcasting into the wireless world. With iPods and MP3 players, your potential audience is limited to people who have bought one of those devices, but with the advent of our software, the potential audience is extended to the 800million cell phones already on the market worldwide, around 200millon in the US alone. One of those fancy research firms predicts that by 2010, there will be one billion cell phones on the
   market. Think about it, not everyone owns an iPod but almost
   everyone has a mobile phone — and we carry them everywhere we go!
   With today’s unlimited data plans, it is not prohibitive for people to use their cell phones to listen to your podcast.

   We are not just another podcast directory site. Pod2Mobile expands the potential audience for podcasters dramatically. Broadcast advertisers haven’t taken podcasters seriously out of the mistaken
   belief that the podcasting audience hasn’t reached critical mass.
   Now that listeners can play shows on demand as easily as turning a dial, we expect a large mainstream audience to grow that will ultimately support hundreds of podcasters and the shows they love to produce.

   However, there is a considerable cost to keep our service up and running, much less developing it into a platform for podcasters to build their own new media empires. Our service is FREE for listeners and it is also FREE to podcasters. We do not charge for hosting or delivering episodes and streams. Right now, the single ad that is inserted before an episode is the only means of defraying costs. It serves to keep all the equipment and software running and supported.
   This simple ad program also creates metrics and statistics to prove the advertising model to Madison Avenue and move the world of podcasting further away from a hobbist activity to a thriving professional industry. This is where we need your help!

   In the immediate future, we expect to roll out our beta program for ad revenue sharing with podcasters. Our intention is to establish a platform for new and reinvented careers in broadcasting. We need podcasters to work closely with us to develop an advertising program for producers and jockeys to make sure that they have enough control over the placement and content of the commercials but still create enough value for big and little brands to sponsor independent publishing and podcasting. This is a fast moving, ever-evolving space and we welcome new ideas and approaches.

   Finally, we do not take anyone’s podcast without their permission.
   Everytime a podcast is submitted, we get a sign off to distribute it.
   If your podcast is listed on our service and you don’t want it there, drop us a line and we will remove it right away. But we think we are growing your audience at no cost to you and serving your listener’s preferences and needs - - and that’s why we created Pod2Mobile in the first place!

   Thanks again for your interest. The future is very exciting for all of us. Please write to us at questions@pod2mob.com with any feedback, ideas or questions.

   Thanks!

   Team Pod2Mobile

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